The former Sunderland boss, 51, is poised to succeed Nick Barmby, who was sacked by his hometown club last month after questioning the owners' ambitions in the media.
Bruce had been an early favourite with bookmakers to replace Barmby but only last week his agent Robert Segal confirmed the former Manchester United skipper had not been approached by the club and had not expressed an interest in becoming the Tigers' fifth manager in just short of 15 months.
But it now seems Bruce - out of a job since being sacked by Sunderland last November - is heading for the KC Stadium.
adidas has added some color to the Predator line with this new colorway. Released on May 17. Be the first to own a pair.
Bayern Munich are kings of Germany and hope to be crowned kings of Europe at Wembley later this month!
The adidas Nitrocharge is the most talked about new cleat in years. It was released on May 15 and will take your pitch by storm.
The Liverpool 2013/14 soccer jersey is available for pre-order. The Reds are eager to compete for silver next season.
The new PUMA evoSPEED 1.2 FG. A great new soccer cleat with classic look and first time for PUMA to be on the cleat.
The push for more color on their cleats, adidas has added the infrared colorway to the adiZero f50 Line.
Ajax has released their away soccer jersey for the 2013/14 season. Get in the Gear.
One of the top soccer cleats for control the Nike CTR360 will not let you down on the field in tight spaces.
Borussia Dortmund hears Wembley Calling and are headed to London for the Champions League final.
Chelsea won the Europa League on Wednesday. The Blues defeated Benfica 2-1 on injury time goal from Ivanovic.